TCL Electronics’ controlling Shareholder is TCL Industries Holdings Co., Ltd. (“TCL Industries”). In 2019, TCL completed a corporate restructuring, resulting in the separation into TCL Technology Group Corporation (“TCL Technology”) and TCL Industries. TCL Industries specialises in comprehensive smart device ecosystems encompassing virtually the entire spectrum of intelligent consumer electronic products and services. This portfolio extends from advanced display technologies to smart appliances, innovative business, and integrated home Internet. Concurrently, the Company pursues strategic diversification through accelerated development in complementary sectors, including environmental technology solutions, industrial park operation, intelligent manufacturing, and specialised industrial financial services.
Focusing on mid-to-high-end and large-screen display products, TCL Electronics maintains a leading global position in premium segments such as Mini LED TVs and QLED TVs. As of the first three quarters of 2025, TCL’s global TV shipments reached 21.08 million sets, up 5.3% year on year, firmly ranking among the top two global TV brands1; global shipments of TCL Mini LED TVs surged 153.3% year on year to 2.24 million sets, ranking No. 1 worldwide by scale2.
As a world-leading smart technology company, technological innovation is the core engine of TCL Electronics’ development. The Company continues to increase R&D investments and has achieved breakthrough progress across display technologies, AI, performance and user experience, and scenario-based innovation. Through proprietary innovation, the Company has launched a series of premium Mini LED products featuring SQD-Mini LED, RGB Mini LED, and All-domain Halo Control Technology, overcoming long-standing industry bottlenecks and further elevating picture quality and the visual experience.
Concurrently, TCL Electronics is accelerating the upgrade of its global operation system. At the organisational and strategic levels, it has refined and reshaped six regional marketing platforms covering the PRC, Europe, North America, Latin America, Asia-Pacific, and the Middle East & Africa, with clearly defined regional positioning and operating strategies. On the supply chain and capacity front, the Company has engineered a global layout for its global TV operations and established a distributed network of production bases in key locations including China, Vietnam, Mexico, Brazil, Poland and Pakistan, enabling flexible reallocation of production focus, supported by a total annual capacity exceeding 30 million sets. Leveraging its industry-leading global supply chain and channel advantages, TCL Electronics continues to deepen its global brand marketing strategy and fully unlock the core value of the TCL brand, while further optimising its global logistics and service systems to enhance operating efficiency.
TCL Electronics continues to strengthen its global brand marketing and services system, further enhancing brand influence and market penetration. The TCL brand was listed as one of the “Google × KANTAR BrandZ Top 50 Chinese Global Brand Builders” for nine consecutive years. Through a comprehensive build-out of digital marketing channels combined with region-specific precision promotion, the Company has achieved deeper connections between the brand and consumers. In parallel, TCL Electronics is actively expanding online and offline channels, integrating marketing models, and optimising its global retail network to provide strong support for the market penetration of its multi-category product portfolio.
Anchored in its ESG philosophy, TCL Electronics embeds sustainability into its corporate development strategy and is committed to driving sustainable development. The Company actively practices green production and green operations worldwide, systematically improving energy efficiency and enhancing the environmental performance of its supply chain to underpin its carbon-neutrality ambitions. Since 2018, the Company has received an “A” rating from the Hang Seng Indexes Company’s ESG assessment for seven consecutive years, reflecting sustained recognition of its ESG performance. On social responsibility, TCL remains focused on education and public-welfare initiatives, contributing to community development through a range of actions and programmes. At the same time, continued enhancements to the Company’s governance structure have increased transparency and standardisation and ensured compliant global operations. These efforts have earned broad recognition and provide strong support for the TCL Electronics’ long-term, steady development.
1 Data Source: Global brand TV shipment in the first half of 2025 from Omdia.
2 Data Source: Global brand Mini LED TV shipment in the first half of 2025 from Omdia.
Adhering to the business philosophy of “Strategy Guidance, Innovation Drive, Advancing Manufacturing and Global Operation”, TCL Electronics continues to deepen its dual-drive strategy of “Mid-to-High-End + Globalisation”, steadily enhancing TCL’s global brand momentum while intensifying R&D investments to solidify its strategic advantages in the mid-to-high-end segment. In parallel, the Company further optimises its global supply chain, logistics and service systems, and vigorously advances digital transformation to enhance operational efficiency.
The Company rigorously adheres to its long-term operational goal of “net profit growth rate > gross profit growth rate > revenue growth rate > sales volume growth rate”, and is unwavering in its pursuit of high-quality development, dedicated to creating value for customers, building a platform for employees, delivering returns for shareholders, and fulfilling social responsibilities, as it forges ahead relentlessly toward its vision of becoming a world-leading smart device enterprise.
All the key information (including annual reports, interim reports, official announcements, corporate presentations and press releases) is available on our website. If you have further questions, you may contact our PR agent or our IR Department.
Our media contact:
Investor Relations Team of TCL Electronics
E-mail:
hk.ir@tcl.com
Tyche Advisory Limited (the appointed PR agent)
E-mail:
tcl@tycheglobal.com
Contact number: +852 6312 2027 / +852 6957 7648
